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Sunday, January 15, 2012

Dynamic Ecommerce Stores with PSD to Magento


Online shopping has become a range among the consumers. Most of them like to shop for products and services sitting in the comfort of their homes and offices. Magento has emerged as the undisputed champion in ecommerce development. However to make maximum out of this platform you need to opt for PSD to Magento conversion which allows you to have a unique store customized as per the exact needs of your business. This technique can be used to develop all types of online stores with one selling a broad range of products to ones which sell niche products.

If you have an existing ecommerce store you can use PSD to HTML/Magento technique without having to discard the looks and features of your existing store. This serves as a high advantage for businesses which already have their foot in ecommerce. Unlike many of its competitors, Magento is a dedicated ecommerce platform and brings in dynamism to your online store. Being open source it also brings down your development cost substantially.   
Features of PSD to Magento Store
  • Usability and Scalability – Magento stores are highly scalable which will help you grow your business enormously. These stores can be upgraded as and when need arises. These stores are highly user-friendly and easily navigable which makes them highly popular with users and increases your conversion rate.
  • Customization – The look and feel of an ecommerce website should be in sync with the target audience. If you sell medical equipment your site’s look will differ from one which sells flower bouquets. You can easily customize the looks and functionality of the website which you are developing the website in Photoshop. There are hundreds of plugins available in this platform which enables you to have highly customized applications in your stores.
  • SEO Friendly - When you convert PSD design to HTML/Magento your website features high on the search engines thanks to the clean coding techniques adopted during this conversion process. Apart from this the stores are W3C validated and cross browser compatible which makes them appear and function uniformly on all web browsers Firefox, Opera, Safari, Chrome and Internet Explorer.
  • Multi-Currency Support – Ecommerce extends beyond geographical and national boundaries and this is where you will need to deal with multiple currencies. Convert PSD to Magento and you can easily incorporate a multi-currency support which allows you to target a wide customer base. The converter allows you to convert currency using real-time exchange rates.
  • Dynamic Cart – The carting solution is vital to the success of an ecommerce store and with Magento you will have a dynamic cart in your online store. Shoppers can easily add and drop products to their cart. You can also offer discounts and bundled package offers to the customers in the cart.
  • Payment Options – Your conversion rate increases when you offer customers multiple payment options. Magento support online banking, Credit cards, PayPal and many other online payment options which adds to the flexibility of your online store. All transactions happen through a secured payment gateway.
  • Flexible Shipping – Magento offers flexible shipping option to the consumers. The same order can be shipped to multiple destinations adding to the convenience of the customers and increasing your sales.
To achieve a dynamic online store with PSD to Magento conversion you will need the services of a professional web development firm which has sound knowledge of the platform. Take a look at their portfolio and see the kind of work they have done in the past. This is important to achieve a dynamic online store in this highly competitive world of ecommerce.

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